Victory in Print: Battle of the Valleys 2023 Design

Adobe Illustrator to T-shirt Design: This T-shirt design was developed for Saginaw Valley State University’s annual Battle of the Valleys competition against Grand Valley State University. The idea revolved around capturing the event's playful yet competitive spirit, emphasizing school pride and rivalry. The goal was to create a bold, engaging design that resonated with students and supporters, making the T-shirt a standout event merchandise.

Description: The winning design for the 2023 Battle of the Valleys competition was created using Adobe Illustrator and saved as an EPS file for production. The design features a dynamic, competitive theme, showcasing school pride in a visually striking way. The T-shirts were produced and sold on campus, with proceeds going toward a charity selected by the university, enhancing the event’s impact on the community. This project highlights proficiency in event branding and the ability to create compelling, memorable apparel designs for large-scale events.

Discipline: This project explored apparel design and event branding, focusing on creating a T-shirt design that embodies the energy of the Battle of the Valleys competition. The design’s bold visuals and school pride branding made it an effective promotional tool, demonstrating skills in both merchandise design and impactful visual communication for competitive events.