Exercise 1: Typographic Research

Objective

To become alert to the flaws made by amateur typographers. To understand those errors in order to avoid making them.

 

Overview

Create a multi-page presentation that will explain typographic mistakes. Presentation can be built using Keynote, PowerPoint, or Acrobat but must be saved as a PDF.

Each student will go online and research type errors. Each student will choose five different points. One of the five is provided for you on the right. Type out a brief description of each one and find three examples of each. Create your file on a horizontal 11” x 8.5” page.

 

Final Work Due

A multi-page PDF of your findings and examples with brief descriptions. This will be placed on the Project server. It should be titled: student’s lastname-TypeErrors.pdf.

 

Sample of Student Work

Download the sample PDF here.

One page example:

Davis - student sample
 
 
 

Exercise 1 Resources
 

 
 

Errors to Avoid

1) No Clear Hierarchy – Abbey Angona

2) Poor Kerning – Jordyn Banks

3) Mismatching Fonts – Kaylyn Banks

4) Poor colors and contrast – Cristiana Blair

5) Distorted typefaces – Maddie Bovee

6) Lack of space for type in a box – Katelyn Engels

7) Bad rags (also known as bad breaks) – Logan Finney

8) Indenting the first paragraph – Brandon Gaudreau

9) Wrong voice (typeface style doesn’t match content) – Siara George

10) Failing to correct widows – Xavier Gonzalez

11) Failing to correct orphans – Kaylyn Inda

12) Type in all caps (especially applies to paragraphs / body copy) – Tara Jones

13) Placing a stroke on type – Elizabeth Katt

14) Extra space after a sentence – Reecie Nerenberg-Meeker

15) Not correcting rivers – Brooke Nowicki

16) Not using hanging punctuation – Sam Reed

17) Inconsistent Baseline - Tony Reyes

18) Incorrect line length (lines too long or too short) - Pablo Rodriguez

19) Failing to use an em-dash when needed - Emily Salgado

20) Failing to indent bulleted lists - Madalyn Scott

22) Indenting a paragraph too far (2 ems is enough) - Anna Sommerfield

23) Not setting AM & PM in small caps - Rylee Stevens

24) Using default apostrophe or default quote marks - Addison Willson

25) Stacking lowercase letters - Mallory Wynne

26) Use of tacky display typefaces such as comic sans or papyrus - Unassigned

 
 

24 Typographic Errors to Avoid


sample of student work

The Typographic Errors to Avoid file


Remember the Details, Details, Details.